Desoto Reds
Dan plays bass in Desoto Reds, and also developed the band's brand, website, and social media.
Brand
Dan created the band's logo, along with its brand colors and fonts. The color is mandarin rust — a paint color used by Chevrolet for the 1957 DeSoto. The logo combines elements of a radio-signal beacon and LP record grooves, with a throwback style indicative of the band's roots.
Website
Visit site ↗Dan built the band's website from scratch.
Video
Dan filmed this video on an iPhone and edited it in Canva.
Social media
Visit Instagram ↗Dan co-manages the band's social media accounts. The image below was made for a show at Baltic Kiss, a venue known for its stained-glass windows.
Swag
Creating branded swag and event handouts creates a memorable fan experience. Dan produced t-shirts, matchbooks, stickers, bottle openers, and guitar picks for fans, and also does in-performance audience participation, such as bingo cards featuring song lyrics shown here. At one gig in the months following ChatGPT's initial roll-out, Dan created AI-generated prints of how ChatGPT visually interpreted the band's eccentric song titles.
